Togarasei “Mediating the Gospel”

April 30, 2012

Togarasei, Lovemore.  2012.  Mediating the Gospel: Pentecostal Christianity and Media Technology in Botswana and Zimbabwe.  Journal of Contemporary Religion.  27(2): 257-274.

Abstract: This article discusses how Pentecostal churches in Botswana and Zimbabwe have appropriated media technologies in their worship. It identifies which media technologies are used by the churches and considers how they are used, the theological justifications for this appropriation, and the effects of this appropriation on the Christian faith. Media technologies discussed include radio, television, the Internet, e-mail, mobile phones, and various print media. The article concludes that Pentecostal churches have fully embraced media technology, in contrast to churches like the African Independent Churches that consider such technologies as trivializing Christianity. The article argues that media technologies have allowed Pentecostal churches in Botswana and Zimbabwe to spread the gospel faster and wider. Possible negative effects of media technology appropriation, such as the commodification of the Christian religion, are also discussed.

 

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